Stop Reviewing WordPress Themes & Plugins You’re Not Fooling Anyone

Stop Reviewing WordPress Themes & WordPress Plugins
If You Can’t Even Review Things Properly.

Seems a strong heading does it not? However as a consumer of WordPress themes and plugins I am fucking sick to death of seeing reviews from spammy shitty websites professing to be whizzes with WordPress and pushing you to buy a plugin or theme without a care in the world for YOU the reader.

You know the type I mean. Where they have basically taken a look at the documentation of said WordPress theme or plugin and feel adequately equipped to cast judgement without even testing it properly.

Just a few screen grabs dotted here and there, give it loads of praise. They’ll never know (rubs hands with glee, saunters off with bags of cash as the sun sets behind them).

Hit The 500 Word Mark Dotted It With The Review Keyword (Cash in the bank)

In search of your latest theme or plugin you will of course perform a search for a review. Standard practice in fairness. If you don’t you should do just to get others opinions and general feedback. However there are a boat load of websites professing to be experts in theme reviews. They’re not, really they’re not.

They simply serve to appease those looking for a quick answer as to whether they should buy the theme or plugin.

Which of course is no good to you the person with their fingers feverishly wavering on the buy now button. You see it’s the luck of the draw. You the visitor find a WordPress theme or WordPress plugin on a website and then go off to do your research.

I’m not saying readers are stupid, perish the thought. However with all the reviews of the theme following the same vein it’s simply a game of affiliate link roulette. Who will get that all important last click to actually buy the theme or plugin and make some cash?

Affiliate roulette, where she stops nobody knows.

Invariably this is the case. It’s prevalent throughout the review sphere of themes/plugins but no one cares about you. No one cares about the fact the theme or plugin may not be fit for purpose as long as you buy it.

I use affiliate links. Sure, I make no qualms about it it’s a source of revenue that affords me to buy more plugins and themes to review. It’s a means to an end so to speak.

I review WordPress themes and of course WordPress plugins. What I don’t do is mislead people. Want to see an example of what I mean? Then why not take a look at my review of Job Engine. In fact let’s use it in this example of exactly what I mean.

Can’t Review Then Don’t Review

Ok so I spent roughly 5 hours revisiting the Job Engine job board theme from my initial review two years ago. The review itself spans over 4.5k in word count terms (nothing to most of you, however it was hard work.) and covers everything from installation, pros / cons and everything in between.

I took the theme through it’s paces, setup a live WordPress site on a dummy domain I own and installed Job Engine. I went through everything as is, what happens when you do this what happens if you do that  and so on. It’s pretty in-depth and I’m rather proud of it. I did review the theme two years ago but in an effort to freshen up I thought I would revisit it and put it through it’s paces again.

The review is performed as if you were installing it (almost like a guide to a degree) as I think that appeals most to readers. Anyways I digress.

Job Engine Review

My Job Engine Theme Review

I want bore you with the details if you have already read the review however hear are some salient points that I noticed throughout the review process:

Pro’s of the Job Engine Theme

  • It’s easy to use
  • It’s user friendly
  • Packed full of features
  • Great from a job seeker and job poster perspective

Con’s of the Job Engine Theme

  • Incredibly hard to make design changes to
  • Everything is page template driven no home page template so SEO could be screwed when setting up a job board
  • Menus are hard coded so personalisation could be an issue
  • You will have to get your hands dirty to make REAL changes to it
  • No support for salary bandings

There that’s a rough (and I mean rough) overview of the review in question. Now lets take a look at what others have written about this theme shall we?

Fine WP Review

Aside from having WordPress in it’s domain name which of course is a definite no no. All that this review of Job Engine has done has basically highlighted how to spin the documentation in order to show up in search results.

No mention of any of the cons listed above in my review. No no, what’s the point could harm your affiliate income.


Athemes at least they installed the theme which is a bonus. The review is written well looks like a guest post in fairness and reads more like a love letter.

However no mention of the pitfalls of the theme for the general consumer. Bearing in mind this is the first listing that shows up in Google they may well have felt obligated to highlight the shortcomings to potential buyers. But no dice.

Neither of the above reviews even highlight the SEO of the Job Engine theme and whether or not it will ACTUALLY be found by Google. Ok so I recently started adding this in.

Mainly due to the fact what’s the point of having something pretty if no one can find it right?

My Rant Does Not Stop There – Sorry….

There are some top flight (popular) WordPress blogs and indeed websites raving about certain themes and they’re all just as guilty. It’s just a joke a big fucking joke, how these website owners can sleep at night knowing that sometimes they mislead people is beyond me.

Everyone who writes a review of a WordPress theme/plugin has a duty to inform and educate. However I sadly believe this practice may well continue for some time. I for one am not condoning it far from it.

All the WordPress theme reviews and plugin reviews I write here on WPin are from the ground up. As if you have just purchased them and highlight the pitfalls I experienced. If you like the sound of that then keep reading my reviews.

Remember This (JOT THIS DOWN)

When reading a review of WordPress plugin or theme in the comments section ask them questions. ASK THEM QUESTIONS about the theme or plugin ask them if it supports this does it do that and so on.

Leave your stamp on a review and ask important questions. 9 times out of 10 the comment won’t even get posted. If it does and they refer you to the theme or plugin creator, never visit their website again. Why?

Because they just don’t care. Either buy it or move along is the general attitude.

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Hey there, I run I blog about WordPress, write reviews and offer tips where I can, why not follow me on Twitter or something?

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